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Digital Marketing Specialist in Dubai

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Job Title: Digital Marketing Specialist

Location: Dubai, United Arab Emirates

 

Job Description:

As a Digital Marketing Specialist in Dubai, you will play a pivotal role in developing and executing our digital marketing strategies to increase brand awareness, drive traffic, and generate leads. You will be responsible for managing all aspects of our digital marketing campaigns, including SEO/SEM, email marketing, social media, content marketing, and more. The ideal candidate is a creative and analytical thinker with a passion for digital marketing and a track record of driving results in a fast-paced environment.

Responsibilities:

  • Develop and implement comprehensive digital marketing strategies to achieve company objectives and targets.
  • Manage and optimize all digital marketing channels, including SEO/SEM, email marketing, social media, display advertising, and content marketing.
  • Conduct market research and competitor analysis to identify new opportunities and stay ahead of industry trends.
  • Create engaging and relevant content for various digital platforms, including website, blog, social media, and email campaigns.
  • Monitor and analyze key performance metrics to track the effectiveness of digital marketing efforts and make data-driven decisions to improve performance.
  • Collaborate with cross-functional teams, including marketing, sales, and product development, to align digital marketing initiatives with overall business goals.
  • Stay up-to-date with the latest digital marketing tools, trends, and best practices, and continuously seek opportunities for innovation and improvement.

Requirements:

  • Bachelor’s degree in Marketing, Digital Marketing, Communications, or a related field.
  • Proven work experience as a Digital Marketing Specialist or similar role, preferably in the [Insert Industry] industry.
  • Strong understanding of digital marketing principles, techniques, and best practices.
  • Hands-on experience with SEO/SEM, Google Analytics, Google Ads, social media advertising, email marketing platforms, and other digital marketing tools.
  • Excellent analytical skills and ability to interpret data to drive actionable insights and optimize campaign performance.
  • Creative thinker with strong writing and communication skills, and ability to create compelling content for digital platforms.
  • Ability to work effectively in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines.
  • Proactive attitude, self-motivated, and willingness to learn and adapt to new technologies and strategies.
  • Fluent in English; proficiency in Arabic is a plus.

Benefits:

  • Competitive salary commensurate with experience
  • Health insurance and other benefits as per company policy
  • Opportunities for career growth and professional development
  • Dynamic and collaborative work environment
  • Convenient location in Dubai with easy access to public transportation
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